Consumer technology feature

IndonesianTalk.com — A bigger television offers something buyers can see immediately: more screen. Whether it offers better value takes a closer look. For a household planning to replace its TV, the decision involves money set aside, space available and a device expected to serve everyday needs. An attractive upgrade has to make sense within those limits. TCL Indonesia is making its case through the “Add a Little, Get MUCH BIGGER” campaign. In company material, the brand compares the additional cost of moving to a larger television with the increase in viewing area. The message is straightforward. A relatively small increase in spending, TCL says, can bring a noticeably larger display. Understanding that offer begins with two questions: how much larger, and at what final price? More Screen, but What Else Changes? TCL gives several examples of how screen area grows with size. Moving from a 32-inch television to a 40-inch model…